Picture the scene. You’re lazing on a sun lounger along Belcekiz Beach in Ölüdeniz. It’s the height of summer with temperatures heading towards 100 degrees and the sun’s intense heat reflects off the pebbles on the beach. Perspiration and spray from the crashing waves leaves your lips dry and salty.
There’s only one thing for it…
Time to heave yourself from your sun lounger, drag your body up the beach and find a shaded bar where you can order a large, refreshing Efes Pilsen – served in a frozen glass.
Well, at least that’s what we do anyway. Every summer, we make pathetic attempts at lying in the sun with our friends and we last about 20 minutes. It’s hot and it’s boring. So, if you’re like us and find yourself on a scorching beach in Turkey and it all just gets a bit too much, go and treat yourself to a thirst quenching, frozen glass of Turkey’s most famous beer; Efes Pilsen.
Okay, after the first couple of sips, the glass is no longer frozen and it looks like any other glass of beer but you’ve got to admit, for that first minute or so while the beer froths in the ice, it looks like the beer of your dreams.